Testimonials

We let our clients speak for us.

Indaba is a vital and long-standing partner of Axalta’s communications strategy. In the EMEA region, where Indaba is formally retained, they are a mainstay of Axalta's product and corporate communications planning and implementation. The hands-on approach we get from Lisa, Lizzie and their colleagues coupled with their intimate knowledge of our business and customers enable Indaba to work with us to shape communications that resonate with our stakeholders. We also tap into their extensive knowledge of motorsports and Formula One for our global racing sponsorships. And in the spirit of the best strategic advisors, Indaba is always available to offer sound and candid advice and counsel on topics that may well fall outside any formal scope we have with them. They’re a great sounding board and trusted partner.

Matt Winokur
Senior Vice President, Corporate Affairs, Novolex / previously Vice President Corporate Affairs, Axalta Coating Systems

Indaba has been my go-to consultancy for the past 14 years and across two different organisations. Its team of international consultants offers exceptional service in the UK and abroad. Whether we are working with a large or a limited budget, I can always rely on Indaba for sound strategic advice and effective campaigns that generate results. Indaba’s reporting style, transparency and responsiveness is second to none, and the team’s enthusiasm and personal touch make them a true partner to any company they work with. I would highly recommend Indaba to anyone looking for an alternative to the big, old-fashioned public relations firm.

Anthony Cashel 
Marketing Director UK, PayByPhone

When it comes to public relations programmes, you can ask no more than a company that really knows and understands your business, your industry and pays great attention to the details. With Indaba we found that partner. They enabled us to tell our story in a compelling way, across multiple events, channels and outlets. We received an outstanding return for our investment.

Paul Humphreys 
Global Communications Manager, Chicago Pneumatic

The strength of Indaba is that they have fully immersed themselves in our industry, resulting today in the fact that they only need half a word to understand what we talk about or need. They act proactively and are true strategic advisors. Another very important asset is their pan European outreach. During our latest benchmarking exercise, they came out best, simply because they can offer a team of native communications professionals who support us in localising regional and global press texts and creating local press texts with marketing colleagues in 18 markets and distributing to the key press. We simply love their agility and drive for quality.

Linda Van Calster
Marketing Communications Manager, Refinish Systems EMEA and Corporate Affairs Manager EMEA, Axalta

Indaba won the UK corporate PR brief for DuPont in 2007. We needed an agency that was able to understand the often complex scientific and technical material / issues coming out of DuPont and then to refine them into plain English for the media and other stakeholders to understand and use. Indaba was a great partner, providing expertise, enthusiasm and an inherent ability for dealing with a complex global organisation. I have also worked with Indaba as copywriters while at DuPont and at SHL and found the team to be very skilled at bringing our content and themes to life for our target audiences.

Tony Mays 
Senior Manager Marketing Communications, Aspen Tech / previously Corporate Affairs UK, DuPont

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